SEO Optimization Specialist

If you were ever in doubt about how much page one search results were worth, this recent data should make it quite obvious.  According to first quarter earning results from Google, paid search results earns them over $37.5 million dollars PER DAY!  Those are the sponsored ads you see above the organic results when you do a search using Google’s search engine.

Now lets’ put into perspective how much natural / organic page one results are worth.  A survey done by iProspect showed that 60.5% of Google, MSN and Yahoo users clicked on organic (natural/unpaid) results instead of paid results in a test query.  Additional studies show similar results, being that 60%-70% of users trusted non-paid results as opposed to only 30%-40% trusting paid results.

The bad news that is related directly to the above information is that spam and other black hat SEO techniques will still thrive in this type of cutthroat environment where it is worth so much to be listed higher in the search engine ranks.  This also brings into question all the recent Google penalties that seem to be designed to squash the competition.  Google keeps saying it is not fair for paid links to effect the search results but their own $40 million dollar a day business does exactly that, by allowing you to buy top spot regardless of the quality or relevance of your website.

Recently I was pleased to find out one of the websites I have been spending considerable SEO time on has risen to some great ranking spots in Google search results.  I started SEO’ing for a semi-popular keyphrase for the first few months, then after getting to the second page I started working on a more popular term.  I am now on the front page for both those terms so I began a third one about 2 months ago and have been steadly rising for that one too.

Now I have decided to step back and do some internal link building to inner category pages to try and leverage some less common keywords that the main page will likely not be able to compete for.  The point I am getting at is that quality SEO work is not just about optimizing, keyword research and ranking for major terms but it is important to have a good overall SEO strategy that encompasses the entire site.  By doing this you can bring in lots of great qualified traffic.  So don’t just concentrate on your home pages, spread the SEO love throughout your site.

A great new health directory portal just launched and it is a great way to promote your health related websites.  Here is the professional look of this site and it integrates a blog, articles and a directory all-in-one.

A great looking deep link directory has just been launched, stop by for some grand-opening deals on link submission.